The world would be such a different place if company logos were more honest. Here is a flickr image set with a real sense of humor about well known corporate identities. These logos incorporate some clever word play such as McDiabetes instead of McDonald’s and Absolut Vomit instead of Absolut Vodka. While these logo examples may be brutally honest, in a negative way, it is interesting to think how things may be different if logos were honest in a more positive way. By reinforcing the positive aspects of a company through it’s logo, those positive aspects become a part of the company brand and therefore, in a way, the life of the company itself.